.Line up

Evercrisp, the Chilean market leader in snacks, entrusted VAG with the redesign and expansion of its nuts line.

We developed a consistent graphic system prepared to keep the wide base of loyal consumers on track, but ready to successfully host a variety of new products.
This is the main product of the line.

The elliptical shapes, heritage of the previous design, were kept as the leitmotiv of the new portfolio. To emphasize the energetic value of nuts a dynamic tension sets the mood of the graphic system design.

Flavored premium peanuts were the gourmet proposal of the portfolio, targeting a more adult public and leveraging social consumption occasions.

Selected Cashew nuts and Pistachios!

Premium Mix selection with raisins.